
Uncover Where Friction Is Costing You Booked Calls
Get actionable insights into your website’s trust-building power and client journey in under 3 minutes.

The Friction Fix Readiness Score gives coaches and consultants a fast, practical assessment of the four most critical areas for turning visitors into booked calls: Online Presence, Client Journey, Offer Clarity, and Readiness to implement video.
Quickly see where your site is building trust, where friction is causing drop-offs, and what you can fix first—especially around using strategic video on your About and Booking pages.
Created by Mark, a video trust specialist, this Scorecard is built on proven patterns from hundreds of service businesses.
Over 70% of service websites lose leads due to friction points missed by standard audits.
Take the Scorecard now to get your personalised readiness tier, tailored next steps, and a free Form Page Cheat Sheet to boost your conversions.
Remember to be honest as you can, or you won't get the right results for your current situation.
What Does the Friction Fix Readiness Score Measure?

Your Online Presence
How clear, current, and trustworthy your website is—including video use and essential content that builds visitor confidence.

Your Client Journey
How effectively your site guides leads from first visit to booked call, removing hidden obstacles along the way.

Your Offer Clarity
How quickly and clearly your ideal client can understand what you offer and why it matters to them.

Your Readiness and Commitment
How prepared and motivated you are to implement video and participate in a case study for bigger results.
